ARE INDIANS QUALITY CONCIOUS

Are indians quality conscious people ?. It is bitter fact that 
they are not .   The quality conscious is depend upon the two
major factors ,one is money factor and the other one is being
aware of the quality of the products and its after effects .

Majority of indians belongs to middle and lower class category
In most of their family the earning member will be a single
person and the rest depend upon him . so  the  cost plays the major
role in their purchasing .  And most of them are less educated and 
they have the emote chance of knowing the quality of a product and its durability 

There are 3 catagory of people living in india 
High class people :- they are much less in quantity ,as a rich
person they will look for quality and brand value irrespective 
of its price .
Middleclass :- They are considarably more in  quantity and they
will go for both quality and quantity.
 Lower class people :- They are majority people in india and they 
will go only go for cheap quality and they are not offered for the
quality 
Now the cheap and substandard products from China and thaiwan
are flooding the indian market making the decline in  the indian product sales .Naturally the lower class people of india will go for 
these cheap products only.

After considering the above mentioned facts the conclusion is 
indians are not oriented people  

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